City and Guilds iTQ Social Media Certificate

Looking for a Career in Social Media?

Course cost £1080 +VAT or Monthly payments from £94 +VAT

Become a Qualified Professional with our City & Guilds Accredited Social Media Certificate (iTQ)

This City & Guilds Level 3 distance learning Social Media qualification is ideal for people seeking a career in Social Media, or those wanting to take their knowledge of Social Media marketing to the next level. A practical, structured, fully supported distance learning course to ensure you really understand how to use a range of social media channels as well as why.

The learning and assessment process is:

  • Flexible  – learn when you want, where you are (Internet connection needed).
  • Practical  – no exams, implement what you learn immediately.
  • Regularly Assessed – we ask you to complete 11 assignments and you will receive individual feedback on each question on each assignment so you can track your progress.  Feedback is relevant to your situation.
  • Supported – you can contact your personal assessor at any time to ask about the assignments, the learning or how you are implementing what you are learning.
  • Up to date – all e-learning is updated every 6 months and you will also have access to a monthly update document covering all the updates in the social media industry.
  • Detailed – you will be given a huge amount of content about social media which you can use in your own business or you can use to set up a freelance consultancy.
  • Accredited – this is an internationally recognised qualification.
What Will I Learn?

Download our brochure to understand the full extent of what you will learn, but in summary:

  • The complete range of social media channels including LinkedIn, Twitter, Facebook, Instagram and Pinterest.
  • Create a social media strategy.
  • Search engine optimisation, website planning around your keywords and creation of a WordPress website.
  • Creating and using images.
  • Planning and creating a video.
What Happens During The Training?
  • You will work through 12 e-learning courses at your own pace to learn how and why to use each of the channels.
  • After each course, you will complete an assignment which you will upload to your portfolio.
  • Your assessor will give you personal feedback on each assignment with tips to improve your social media use.
  • You’ll be placed in a supportive group of peers and alumni who can help you through the course with ideas and guidance.
  • Learning is carried out remotely online. All you need is a web-enabled laptop, PC or tablet with a decent Internet connection and you can study from anywhere and whenever you want.
  • You will have a dedicated course tutor who you are encouraged to contact with questions, queries or even if you just want to say hello and discuss social media marketing (we are a friendly bunch).
  • Your tutor can also help you in a coaching capacity, helping with job references, new business ventures, networking and even writing your first proposal.
  • During the course, you will be provided with monthly update documents that summarise all you need to know about what is changing in the world of social media.
Who Is It For?
This course is perfect for you if you are using a range of social media channels and know the ‘how’ but you are not sure whether you are taking a strategic approach or whether you could be doing it better.
How Much Does It Cost?
This course costs £1080 + VAT or 12 monthly payments of £94 + VAT (£112.80). VAT (a sales tax) is only payable in the EU at the rate applicable in your country.  Payment can be made by BACs transfer or direct debit (UK only) or Credit Card or PayPal (Worldwide). The only additional cost is the cost of the purchase of a domain name and hosting for your website.  This costs from £65 + VAT per year if purchased through us but you are welcome to go elsewhere. This includes all your learning, assessment, support, registration and certification.
How Long Does It Take?
This course has been structured to take 11 months. However, you complete the course in your own time so you can achieve quicker than this if you wish.  We recommend you spend 5 hours a week on the course.
When Can I Start?
You can start within 48 hours of registration.  This course is designed for you to study at your own pace and start when you are ready.

Want To Get Started?

Cost – £1080 + VAT

Duration – 11 months

Start date – Start anytime

If you are or have been in the armed services, you can use your Enhanced Learning Credits to contribute towards this qualification. ELCAS – service provider No. 6365

Read Our Learner Stories

Concise Learners – Interview with Andrew Hawthorn

Andrew, you recently completed our City & Guilds Certificate in Social Media qualification.  How have things changed for you since you started?Since completing the course - I have been fortunate enough to be in the position to progress my personal...

Concise Learners – Interview with Jennifer Corcoran

You finished working through our training courses about 8 months ago.  How have things changed in your businesses since you started? I can hand on heart say that doing my training with Concise Training has literally changed the course of my professional career.  I was...

Concise Learners – Interview with Joanna Dorrington Brook

Joanna, you finished your City & Guilds ITQ Social Media Certificate in November last year, how have things in your career changed since? Studying for the course helped me get a new job in May last year and I have been able to utilise the skills I...
Concise Learner - Christine Rayner

Concise Learners – Interview with Christine Rayner

Christine, you finished your City & Guilds ITQ Social Media Certificate in April 2013, how has your business grown since? I have two businesses: Tangram Marketing. As a marketing consultant since 1997, I was based in traditional marketing.  Doing the social media...
Concise Learner - Caroline Ward

Concise Learners – Interview with Caroline Ward

You completed our ITQ Social Media Certificate around a year ago. How has your role changed since? In addition to my existing role in the business, I have taken on the role of managing our social media platforms – particularly Twitter which is proving to be very...
Concise Learner - Anna Marsden

Concise Learners – Interview with Anna Marsden

You completed our ITQ Social Media Certificate at the end of 2013. I believe you and your wife had just set up Social I Media at the time. How has business changed for you since? Wow! We have changed a lot since then. We started Social I Media as a way of working...

★ Course Reviews ★


Completed this course? Leave your review:


1 2 3 4 5



5 out of 5

Social Media C&G ITQ – If you are wondering whether to take this course and are not sure, I can wholeheartedly recommend it. I was fed up of looking online to get social media advice and I knew I had to invest in a course with accreditation and recognition. Mary is a very supportive tutor and her breadth of knowledge is exceptional and very much up to date. The way I see social media has changed so much that I have now been accepted for a Post Grad Degree in Digital Marketing and Analytics. The Social Media C&G ITQ course is great just for personal use or for a step to a professional career.

Jane Heugh
July 8, 2019
5 out of 5

A great course that covers all aspects of social media in great detail and the tutors are always very helpful. This is course has helped me a lot when it comes to my professional skills in my job.

January 4, 2019
5 out of 5

A very comprehensive course that covers all the social media platforms as well as video, SEO and designing a web site. I have found it invaluable in both building my own online presence as a new business and also helping my clients raise their profile. I have learned so much through the practical exercises that really help embed the learning. Thanks to the Concise Training Team! Kim

Kim Gilmour
August 28, 2018
5 out of 5

Great course! Gives you an in-depth knowledge of how to use the main social media platforms for marketing purposes. The WordPress section is brilliant as well and teaches you how to build and market your website. Since completing this course l feel l have all the necessary skills to build my new business in the world of social media! The tutor Mary is great as well and always answers any questions you may have.

Andrew Hawthorn
August 6, 2018
5 out of 5

I am happy to say that my experience pursuing the ITQ in Social Media with Concise Training has been a worthwhile investment. The learning area is user-friendly, engaging and personable. A wide variety of material is covered and you will get the opportunity to put what you have learned into practice. You can ask Mary anything! She is patient and approachable and will help you achieve your social media goals! If you are thinking about, stop thinking and just do it. You won’t regret this decision.

Shayla Murrell
October 20, 2017
5 out of 5

Flexible and enjoyable course, offering tips and techniques, as well as the planning, strategy and content required to start/improve Social Media. A great way to create fun content in a interactive and practical way with the best support from concise tutors.

Lisa B
October 3, 2017
5 out of 5

I recently completed the ITQ Social Media Qualification. Mary Thomas was always on hand to answer any questions and gave her full support to help me through. I can highly recommend this course and Concise Training.

Lisa Rowe
April 25, 2017
5 out of 5

Great course overall, holds some valuable information and gives you the ability to be free with how you do certain things within the course which also encourages further learning. Really enjoyed working through all the material.

March 4, 2017
5 out of 5

After completing the ITQ Level 3 Certificate in Social Media, my confidence as a Marketing Manager has grown significantly in areas that I never thought possible. Before this course I had an idea of what social media was and why companies need to use it, however I now feel qualified to guide others on their social media paths, giving me the courage to also lead from the pack. There are a variety of social media courses out there which promise to show you best practice on social media channels, which is one part of the puzzle, but not only is THIS course accredited by City and Guilds, it also focuses on the strategy behind using social media, something which many people/courses/companies tend to miss. This is where I found the course most interesting. The learn-at-your-own-pace format works well and the course colleagues (Mary Thomas and Di Dawson) were patient with me completing the course around my busy work commitments. You wont find a more in depth course which covers social media, the use of the Internet itself, and digital strategy. As a result of this course, I have set up my own digital marketing, social media consultancy business, whilst leading the company social media strategy for my current full time job in Perth, Western Australia. I picked up so many valuable tools which I now use daily in the workplace and I feel confident that I have the answers when I am asked about social. Highly recommend this course if you want to give yourself the edge of ‘social media savviness’ in today’s ever changing digital business landscape. Thankyou Mary and Di for a wonderful course!! – Glen Panarese |

Glen Panarese
July 4, 2016
5 out of 5

“I have to say a huge thank you to Mary to helping through the course, it took me a while to get it finished and found her support invaluable. I just achieved the Level 3 ITQ-Social Media for Business and what an eye opener. I have learned a lot through out the course and many skills which I will apply going forward through my social media platforms. I would definitely suggest to any companies (or individuals), to invest in developing their staff knowledge on social media with the courses that Mary has on offer as they would definitely see the return on their investment. I have found the course easy to follow, the tasks are laid out very clearly and the online material was very good and without mentioning it, Mary provided great support through out the course. I wasn’t able to talk about my own company via social media so I have found it rather challenging to invent a new identity to talk via social media and perhaps it took me much longer to complete the course, however it was fun this way in the end as I talked about topics that I’m rather passionate about.”

Tamara Fiabane
March 4, 2016
5 out of 5

I found this course invaluable in progressing my knowledge and confidence in social media. I’d used Facebook for years on a personal level, but I was asked to take on our social media presence for our group at work. This course helped me choose which sites were best suited for our needs. It also taught me the different ways to keep on top of my posting through tools such as Hootsuite. The self-paced format suited me well as I could fit it round my work commitments. The training videos were so informative, detailed and easy to follow, and fun! Mary was very patient with me, particularly with some technical difficulties we experienced due to my location. She answered all questions I had quickly and professionally. The results speak for themselves, we’ve more than doubled our presence on some sites and we’re getting more engagement from our posts. I have also had the confidence to provide some advice on social media to a friend who is starting up his own business, which I could never have done if it weren’t for this course. I would highly recommend this course to anyone who wants to increase their knowledge on social media. Thank you to Mary and Di for such a valuable course.

Caroline Ward
February 24, 2016
5 out of 5

“A truly informative comprehensive course, taking you on a journey of discovery exploring the fundamental processes required to succeed in your chosen social media profession. Even having a good grounding in some areas I have found the course truly informative and I have learnt so much. If you are looking for a path to improve your knowledge and gain a recognised qualification I highly recommend this course and the support and tuition provided by Mary and her colleagues. The process has helped me develop the way we manage our services and the future promotion of our business and is a valuable qualification to hold within the social media profession, the course covers far more than other types of study. When I look at most social media service providers I can see they are often not qualified within the services they provide to customers, with hard work you can obtain a qualification which will help you develop your skills, personally, for an employer, or your own business. Fabulous guidance is provided,both written and from the tutors, social media scheduling, social media policy are amongst the many areas covered, I loved working on the video modules and I am looking forward to developing this further, do not delay sign up today.”

Russ Kirk
April 17, 2015
5 out of 5

Having started my design & marketing career in the digital industry, you could say I am comfortable in an online environment. After being ask to set up six social media channels by my boss I soon realised I wasn’t confident in what I was supposed to do, say or how to manage these things especially in a business environment!! I plodded on for a while before asking my boss if I could look for some training, to which he agreed. I found Concise Training through a Google search – they practice what they preach and were easy to find!! Thinking the course would be easy I moved through the first tasks quite quickly, but I began to find the tasks weren’t as easy as I’d imagined and were actually very challenging and more time consuming than I was expecting!! This, of course, is a good thing as had it been easy it would not have been worth doing!! I have now finished the course and feel very confident on all the platforms my boss originally asked me to set up – Facebook, Twitter, LinkedIn, Google , YouTube and Pinterest. I have a clear understanding of what each is for and am confident in scheduling posts and keeping on top of it all whilst maintaining my duties as a graphic designer. I recommend this course and Mary’s support, particularly if you were like me and didn’t really know how to properly use social media for business.

John Kelly
April 7, 2015
5 out of 5

This course is a comprehensive and enjoyable way to learn about social media and gain a qualification to reflect knowledge you have earned. The support provided during the course is very well structured and can be tailored depending on the level required, my Tutor Mary Thomas was very helpful and knowledgeable and was able to provide me with the support I needed at every stage of the course. As I work with social media sites on a daily basis I found that some elements were harder than others, I found that I needed more support on the sections I was unfamiliar with such as SEO and website design/creation but everything I needed to complete the tasks was always available to me a short notice. This has been a great investment for me and has helped me to improve hugely over the 7-8 months it has taken me to complete the course.

Jamie Wicks
August 19, 2014
5 out of 5

“We set up our Social Media Strategy for our new company, very confident that we knew everything we ‘needed’ to know. We initially did well, and implemented everything we could to help our new business grow. I then decided to start the ITQ course to hone our skills using Social Media for our business. The results have been awesome! From day 1, my Tutor (Mary Thomas) explained exactly what I needed to do in preparation, exactly how to use the simple system, and exactly what the course would entail from Task 1 to Task 20. The initial meeting, prior to starting the course (online) is a great idea and answered many questions I had. The tasks are easy to follow, the training is precise and clear and I particularly enjoyed the exercises and examples as you work your way through the training, rather than a test at the end. I would strongly recommend that a live business is used as the project for the course, if possible, as you can immediately implement what you learn and you quickly see the results. I have learned so much on this course, and we are using absolutely everything I learned, on the platforms we have chosen as part of our strategy. To summarise, the training material is great, the explanations are clear and precise and most importantly I received a response from my tutor in very quick time on the odd occasion I had a question to ask. I highly recommend using Concise Training for anything Social Media, and please do get in touch if you are thinking about this course, as I have no issues giving you answers to your questions, from a student point of view.”

Gary Campbell
August 5, 2014
5 out of 5

When we set up Social i Media we recognised the importance of demonstrating our professional capabilities through an independently verified qualification. Taking the City and Guild’s ITQ in Social Media was central to this and I couldn’t have found a more helpful teacher in Mary Thomas. Mary was available throughout to support me over the phone, Skype or Google Hangout. The course was extremely good value for money and I’d recommend this course to anyone who is serious about becoming a Social Media professional.

Anna Marsden
November 5, 2013
5 out of 5

“Our Company Kaisen Design Ltd commenced the ITQ Social Media Qualification Program with Concise training less than 12 months ago and we are pleased to say that we have recently received our certificate. The expanse of learning that took place throughout this period was beyond our expectations and the support provided was unprecedented. Tasks appointed were demanding, however the material and course content was so in-depth that all the assistance we needed was available at pertinent points. Kaisen Design Ltd has advanced due to the development of a professional social media strategy, which has already returned a excellent ROI, from improved customer connections and revenue. We recommend that business owners and organisations take a closer look at what this program has to offer to truly appreciate its value.”

Colette Hobson
September 20, 2013
5 out of 5

A very comprehensive course that gives you an in depth insight into the heart & soul of social media. It enables you to develop the knowledge & confidence needed to talk, understand, explain and coach about social media within the world of Social Media Marketing. The investment in this qualification & Mary will enable you to either deliver a return on your companies social media investment or develop & create your own business within the social media world. Mary is a great mentor & coach

Philip Search
May 21, 2012
5 out of 5

This qualification is only truly appreciated after you finish the training with Mary / Concise Training. Mary trains best practice and the course takes you through functionality and also questions your actions. A very comprehensive course and well worth the money. Anyone wishing to truly embrace social media should invest in this qualification

Louise Wightman
May 21, 2012